Atlassian just acquired group chat service Hall to expand its HipChat user base beyond people who aren’t developers.
“We have ambitious plans for the coming year, and our new teammates will help us deliver,” the company said.
A four year-old startup based in San Francisco, Hall has raised a total of $6.1 million in the years prior to today’s acquisition. The terms of the Atlassian deal have not been disclosed.
From today, the Hall team will join Atlassian and existing users will be migrated across to HipChat. Hall will shut down on June 30.
TechCrunch reported Atlassian has seen its non-technical users increase by 50% in the past six months.
The business collaboration space has become fiercely competitive with new entrants like Slack which has doubled its userbase since January and was recently valued at almost $US3 billion.
Business software company Jive, worth about $US400 million, also this launched its own messaging app, Jive Chime.
It also launched an Apple Watch app for the chat tool.